Demographics Pro
Business To Business
Why pick this one
DemographicsPro provides aggregate audience demographics via dashboard or API, including influencer search, audience overlap, and Real Audience Audit.
Best for
- influencer campaign audience targeting
- identifying influencers for specific demographic segments
- audience fraud screening before or after campaigns
- talent endorsement and media-campaign matching
- market research using social-media audience insights
- integrating demographic data into analytics or influencer platforms
Look elsewhere if
- organizations needing individual-level rather than aggregate demographic data
- businesses seeking consumer-facing local services
Specialties
- audience analysis
- Real Audience Audit
- influencer search
- combined audience analysis
- audience segment analysis
- audience overlap analysis
What makes them different
- Provides aggregate audience demographic and psychographic estimates through a dashboard or API
- Influencer Search indexes many millions of influencers and ranks them by audience fit
- Real Audience Audit estimates the extent of genuine or fraudulent influencer audiences
- Audience overlap analysis estimates unique reach across groups of influencers or brands
- Demographic estimates typically require 95% or higher confidence for individual characteristics
Distilled from this business's own website.
Contact & Location
- Address
- 605 W Main St Ste 109, Carrboro, NC 27510-1693
- Website
- http://www.demographicspro.com
Services
- audience demographics analytics
- influencer marketing analytics
- talent representation analytics
- market research
- content strategy research
- API data integration
- dashboard reporting